What Information Do We Collect?
We collect information from you when you register on our site, place an order, subscribe to our newsletter or fill out a form.
When ordering or registering on our site, as appropriate, you may be asked to enter your name, e-mail address or delivery address. You may, however, visit our site anonymously.
When you visit our website, we collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the site, we collect information about the pages or products viewed, which websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, including how to disable them, visit allaboutcookies.org.
- “Log files” track actions occurring on the site, and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the site.
- Google Analytics is used to track how you arrived on the site and how you might be spending your time while on the site.
Additionally when you make a purchase or attempt to make a purchase through our website, we collect certain information, including your name, billing address, email address, and phone number. We refer to this information as “Order Information.” Any payment information you enter, including credit card numbers and PayPal account information, is NOT stored on our site but directed to a third-party system (Stripe or PayPal).
What Do We Use Your Information For?
Any of the information we collect from you may be used in one of the following ways:
To personalise your experience (your information helps us to better respond to your individual needs)
To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
To process transactions
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
To administer a contest, promotion, survey or other site feature
To send periodic emails
The email address you provide for order processing, may be used to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, etc.
Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.
We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
How Do We Protect Your Information?
We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.
We offer the use of a secure server. All supplied sensitive information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorised with special access rights to such systems, and are required to keep the information confidential.
Yes (Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognise your browser and capture and remember certain information).
Do We Disclose Any Information To Outside Parties?
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Third Party Links
>Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
How we share information
We share your Personal Information with the following third parties to help us conduct our business and support our customers as described above.
We use Stripe to process payments in our online store. You can read more about how Stripe uses your Personal Information at stripe.com/ca/privacy.
We use PayPal as an alternative way of processing payments in our online store. You can read more about how PayPal uses your Personal Information at paypal.com/webapps/mpp/ua/privacy-full.
We use Google Analytics to help us understand how our customers use our website. You can read more about how Google uses your Personal Information at google.com/intl/en/policies/privacy.
You can also opt-out of Google Analytics at tools.google.com/dlpage/gaoptout.
We use MailChimp for email marketing and to maintain our customer lists. You can read more about how MailChimp and Drip use your Personal Information at mailchimp.com/legal/privacy.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe could be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of Facebook and Google targeted advertising at facebook.com/settings/?tab=ads and google.com/settings/ads/anonymous.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at optout.aboutads.info.
“Do not track”
Please note that we do not alter our site’s data collection and use practices when we see a “Do Not Track” signal from your browser.
Protecting your rights
If you are a European resident, you have the right to access any personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us via one of the methods described below.
Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the site) or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Australia.
When you place an order through our site, we maintain your Order Information for our records unless and until you ask us to delete this information. Customer information will be retained in our system for a period of three years or as long as you’re an active user of our products.